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Displaying 1 to 4 of 4
1
Brand failures : the truth about the 100 biggest branding mistakes of all time / Matt Haig.
Author:
Haig, Matt.
Published:
2011
Locations:
Buhl Library
Buhl - Open Stacks
HD69.B7 H345 2011
Available
2
The brand flip : why customers now run companies--and how to profit from it : a whiteboard overview / by Marty Neumeier.
Author:
Neumeier, Marty.
Published:
2016
Locations:
Buhl Library
Buhl - Open Stacks
HF5415.32 .N38 2016
Available
3
Brand hijack : marketing without marketing / Alex Wipperfürth.
Author:
Wipperfürth, Alex.
Published:
2005
Locations:
Buhl Library
Buhl - Open Stacks
HD69.B7 W553 2005
Available
4
Creating brand loyalty : the management of power positioning and really great advertising / Richard D. Czerniawski, Michael W. Maloney.
Author:
Czerniawski, Richard D.
Published:
1999
Locations:
Buhl Library
Buhl - Open Stacks
HF6161.B4 C94 1999
Available
