Boss lady : how three women entrepreneurs built successful big businesses in the mid-twentieth century / Edith Sparks.

Author: Sparks, Edith, author.

Imprint:Chapel Hill : The University of North Carolina Press, [2017]

Descriptionxiv, 309 pages : illustrations ; 25 cm.

Note:Constructing entrepreneurial pathways -- Government and women's business ownership -- Labor-management relations -- Gender as brand management -- Women and business valuation: asserting self-worth.

Bibliography Note:Includes bibliographical references (pages 283-297) and index.

Note:"... the careers of three pioneering businesswomen--Tillie Lewis (founder of Flotill Products), Olive Ann Beech (cofounder of Beech Aircraft), and Margaret Rudkin (founder of Pepperidge Farm)--who started their own manufacturing companies in the 1930s, sold them to major corporations in the 1960s and 1970s, and became members of their corporate boards"-- Provided by publisher.

Note:Recommended in Resources for College Libraries

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