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Advertising, alcohol consumption, and abuse : a worldwide survey / Joseph C. Fisher.
Author:
Fisher, Joseph C.
Imprint:
Westport, Conn. : Greenwood Press, 1993.
Description
xiii, 195 p. : ill. ; 25 cm.
Bibliography Note:
Includes bibliographical references (p. [155]-185) and indexes.
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Author:
Fisher, Joseph C.
Series Added Entry
Contributions to the study of mass media and communications, 0732-4456 ; no. 41
Subject:
Advertising -- Alcoholic beverages -- Bibliography.
Drinking of alcoholic beverages -- Bibliography.
Alcoholism in mass media -- Bibliography.
Consumer behavior -- Bibliography.