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Manipulating images : World War II mobilization of women through magazine advertising / Tawnya J. Adkins Covert.

Author: Adkins Covert, Tawnya J., 1972-

Imprint:Lanham, Md. : Lexington Books, c2011.

Descriptionxviii, 179 p. : ill. ; 24 cm.

Note:The changing relationship between advertising and the United States government -- Portrayals of women in American mass media -- Government policy, the War Advertising Council, and the mobilization of women -- Constructing the war in women's magazine advertising -- Constructing wartime womanhood in women's magazine advertising -- Constructing postwar America in women's magazine advertising -- Recontextualizing "Rosie".

Bibliography Note:Includes bibliographical references and index.



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Author:
Adkins Covert, Tawnya J., 1972-
Series Statement
Lexington studies in political communication
Subject:
Women -- United States -- History -- 20th century.
Women in advertising -- United States -- History -- 20th century.
Women in mass media -- History -- 20th century.
Advertising, Magazine -- United States -- History -- 20th century.
World War, 1939-1945 -- Women -- United States.
Series Added Entry-Uniform title
Lexington studies in political communication.