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E-preneur : from Wall Street to wiki : succeeding as a crowdpreneur in the new virtual marketplace / by Richard J. Goossen.

Author: Goossen, Richard J.

Imprint:Franklin Lakes, NJ : Career Press, c2008.

Description256 p. ; 21 cm.

Note:Introduction: What is the "New Virtual Marketplace" and Why Does It Matter? -- The Entrepreneurial Lens -- Opportunities Through Innovation -- Feasibility Analysis of the Opportunity -- Developing an Effective Crowd-Power Business Model -- Financing and Growing the Company -- Conclusion: Succeeding as a Crowdpreneur in the New Virtual Marketplace.

Bibliography Note:Includes bibliographical references and index.



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Author:
Goossen, Richard J.
Subject:
Internet industry.
Web 2.0 -- Economic aspects.
Entrepreneurship.
Collective behavior -- Economic aspects.
Electronic commerce.