Radio history [videorecording] / producer David P. Stone ; produced in cooperation with the College Division of the McGraw -Hill Companies, Inc., and Knowledge TV ; Jones International Ltd.

Contributor Stone, David P.

Imprint:Princeton, NJ : Films for the Humanities & Sciences., 2005, 1997.

Description1 videodisc ( 28 min.) : sd., col. with b&w sequences ; 4 3/4 in.

Note:Originally produced in 1997 as part of the telecourse, Media waves: an introduction to mass communication.

Note:Traces the history of radio broadcasting from Marconi's wireless telegraph, to the invention of the vacuum tube by Lee De Forest, through the influence of radio broadcasting pioneer David Sarnoff, to radio's prominence in the 1930's, and to it's subsequent competition with television for audience share. Academic experts discuss the impact of early innovators like Frank Conrad of station KDKA, Pittsburgh, who broadcasted from his garage ; the power of personalities to influence mass audiences, citing FDR, Edward R.l Murrow, Orson Welles as examples; radio's role as a vehicle for driving mass audiences to advertisers ; and the superior ability of the radio to entertain and actively engage listeners in the "theater of the mind." This program provides an intriguing look at America's once-dominate mass-medium.

Note : PerformerNarrator, David Hartley ; Commentary: Greggory F. Lowe, Carolyn Marvin, Bernard S. Finn, Nick B. Mills, Louise M. Benjamin, Joseph R. Dominick, Christopher, Morton Zarcoff, Jeffrey I. Cole.

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