Untold millions : secret truths about marketing to gay and lesbian consumers / Grant Lukenbill.

Author: Lukenbill, Grant.

Edition Statement:2nd ed.

Imprint:New York : Harrington Park Press, c1999.

Descriptionxvii, 199 p. : ill. ; 22 cm.

Note:Second edition of Untold millions : positioning your business for the gay and lesbian consumer revolution : Harper Collins, 1995.

Bibliography Note:Includes bibliographical references (p. 189-192) and index.

Note:Recommended in Resources for College Libraries

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