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From submarines to suburbs : selling a better America, 1939-1959 / Cynthia Lee Henthorn.
Author:
Henthorn, Cynthia Lee, 1963-
Imprint:
Athens, Ohio : Ohio University Press, c2006.
Description
xv, 368 p. : ill. ; 27 cm.
Bibliography Note:
Includes bibliographical references (p. 327-356) and index.
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Author:
Henthorn, Cynthia Lee, 1963-
Subject:
Marketing -- United States -- History -- 20th century.
Advertising -- United States -- History -- 20th century.
Consumer behavior -- United States -- History -- 20th century.
United States -- Social conditions -- 20th century.
