JavaScript must be enabled on your browser for this PAC to work properly.
Lifestyle market segmentation / Dennis J. Cahill.
Author:
Cahill, Dennis J.
Imprint:
New York : Haworth Press, c2006.
Description
xiii, 184 p. : ill. ; 23 cm.
Bibliography Note:
Includes bibliographical references (p. 171-181) and index.
This item has been checked out 0 time(s)
and currently has 0 hold request(s).
Related Searches
Author:
Cahill, Dennis J.
Series Added Entry
Haworth series in segmented, targeted, and customized marketing
Subject:
Market segmentation.
Consumers' preferences.
Consumer behavior.
Lifestyles.