HomeHelpSearchVideo SearchAudio SearchMarc DisplaySave to ListReserveMy AccountLibrary Map


Lifestyle market segmentation / Dennis J. Cahill.

Author: Cahill, Dennis J.

Imprint:New York : Haworth Press, c2006.

Descriptionxiii, 184 p. : ill. ; 23 cm.

Bibliography Note:Includes bibliographical references (p. 171-181) and index.



This item has been checked out 0 time(s)
and currently has 0 hold request(s).

Related Searches
Author:
Cahill, Dennis J.
Series Added Entry
Haworth series in segmented, targeted, and customized marketing
Subject:
Market segmentation.
Consumers' preferences.
Consumer behavior.
Lifestyles.