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Second stage entrepreneurship : ten proven strategies for driving aggressive growth / Daniel J. Weinfurter.

Author: Weinfurter, Daniel J.

Imprint:New York, NY : Palgrave Macmillan, 2013.

Descriptionxiv, 210 pages ; 25 cm

Note:Introduction -- Grow or die -- New capital sources -- Install a board of directors -- "Create, don't compete" -- Hiring smart! -- The new model for selling -- Managing beyond metrics -- Growth marketing -- The total customer experience -- Culture matters -- The keys to effective leadership.

Bibliography Note:Includes bibliographical references (pages 203-206) and index.

Note:Recommended in Resources for College Libraries



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Author:
Weinfurter, Daniel J.
Subject:
Business planning.
Strategic planning.
Organizational change.