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The graphic design reader / edited by Teal Triggs and Leslie Atzmon.

Contributor Triggs, Teal, editor.

ImprintNew York : Bloomsbury Visual Arts, 2019.

Imprint2019

Descriptionxliii, 954 pages : illustrations ; 25 cm

Note:The graphic design reader: an introduction / Teal Triggs and Leslie Atzmon -- Part 1. History of graphic design and graphic design history. -- Section 1.1. Industry and the birth of graphic design (nineteenth century to 1980). -- New kind of printing calls for new design / W.A. Dwiggins -- Note by William Morris on his "Aims in founding the Kelmscott Press" / William Morris -- The Studio: photomechanical reproduction and the changing status of design / Gerry Beegan -- Narrative problems of graphic design history / Victor Margolin -- Elementary school / J. Abbott Miller -- Graphic design history edited by Steven Heller and Georgette Ballance, and Texts on type: critical writings on type edited by Steven Heller and Philip P. Meggs / Michael J. Golec -- Section 1.2. Graphic design canon(s) (1980s to present). -- Cult of the ugly / Steven Heller -- An interview with Edward Fella / Michael Dooley -- An unbearable lightness? / Steve Rigley -- Is there a canon of graphic design history? / Martha Scotford -- Good history bad history / Tibor Kalman, J. Abbott Miller, and Karrie Jacobs -- Out of the studio: graphic design history and visual studies / Rick Poynor -- Section 1.3. Isms and graphic design. -- The grid: history, use, and meaning / Jack Williamson -- Gebrauchsgraphik as an early graphic design journal, 1924-1938 / Jeremy Aynsley -- Zombie modernism / Mr. Keedy -- The global style: modernist typography after Postmodernism / Mr. Keedy -- The bottom line on Planet One: squaring up to The face / Dick Hebdige -- A brave new world: understanding deconstruction / Chuck Byrne and Martha Witte

Note:Part 2. Education and the profession. -- Section 2.1. Graphic design education. -- Education and professionalism or what's wrong with graphic design education? / Katherine McCoy -- England: The Working Party on Typographic Teaching / Michael Twyman -- A journey toward Sublime: a reflection on the influence of education values in design practice / Damian and Laura Santamaria -- Scaffolding a human-centered practice in graphic design / Yoko Akama -- Visual essay: future issue: a subjective family tree of (mostly) American graphic designers (1960-2011) / Michael Worthington and Yasmin Khan -- Section 2.2. Postgraduate education and graphic design as a profession. -- Design literacy, discourse and communities of practice / Sharon Helmer Poggenpohl -- What is worth doing in design research? / Meredith Davis -- Locating graphic design history in Canada / Brian Donnelly -- French graphic design: a contradiction in terms? / Vßronique Vienne -- The importance of the Dutch football club Ajax and Total Football (totaalvoetbal) to the sport of graphic design / Elliott Earls -- Graphic design: fine art or social science? / Jorge Frascara -- Part 3. Type and typography. -- Section 3.1. History of type and typography. -- A brief history of type historians / Caroline Archer -- The crystal goblet, or printing should be invisible / Beatrice Warde -- FUSE 1-20: wreckers of typographic civilisation / Adrian Shaughnessy -- Experimental typography. Whatever that means. (2005) ; Conceptual type? (2010) / Peter Bil'ak -- Towards the cause of grunge / Tobias Frere-Jones -- About the making of The telephone book / Michael Jon Jensen -- Helvetica, the film and the face in context / Dietmar R. Winkler -- Section 3.2. Dimensional, physical, digital, and kinetic typography. -- Dimensional typograpy / J. Abbott Miller -- Dimensional typography: the unbearable flatness of being / Leslie Atzmon -- The new seduction: movable type / Michael Worthington -- Electronic typography: the new visual language / Jessica Helfand -- Working the art process by typing in computer code / Casey Reas and Ben Fry (in discussion with Javier Candeira)

Note:Part 4. Graphic design, critical writing, and practice. -- Section 4.1. Graphic design theory and design culture. -- Deconstruction and graphic design / Ellen Lupton and J. Abbott Miller -- Visual rhetoric and semiotics / Edward Triggs -- Shaping belief: the role of audience in visual communication / Ann C. Tyler -- Graphic design as rhetoric: towards a new framework for theory and practice in graphic design / Arne Scheuermann (Translated from the German by Chris Walton) -- Theories to understand graphic design in use: the example of posters / Jan-Henning Raff -- Section 4.2. Writing, practice, and graphic design criticism. -- What is this thing called graphic design criticism? Parts I & II / Rick Poynor and Michael Rock -- Criticism and the politics of absence / Anne Bush -- Quietude / Kenneth FitzGerald -- Critical graphic design: critical of what? / Francisco Laranjo -- The march of grimes / Mich·le Champagne -- Discourse this! Designers and alternative critical writing / Denise Gonzales Crisp -- Acrobat reader / Anna Gerber and Teal Triggs -- How and why design matters / Debbie Millman -- Inquiry as a verb / Margo Halverson -- Graphic design in the collection of the Museum of Modern Art / Paola Antonelli -- Part 5. Political and social change. -- Section 5.1. Feminism and radical graphic design. -- Some aspects of design from the perspective of a woman designer / Sheila Levrant de Bretteville -- Non-existent design: women and the creation of type / Sibylle Hagmann -- Pussy Galore and the Buddha of the future: women, graphic design, etc. / Catherine de Smet (Translated from the French by Miriam Rosen) -- First Things First manifesto, 1964 / Ken Garland ; First Things First manifesto 2000, 1999 / Adbusters -- Visual essay: This year there is no manifesto / Jonathan Barnbrook and Anil Aykan Barnbrook -- Visual essay: Design and reflexivity / Jan van Toorn -- Scissors and glue: punk fanzines and the creation of a DIY aesthetic / Teal Triggs -- He might be giant: Shepard Fairey / Michael Dooley -- Section 5.2. Identity and world graphic design. -- From the outside in: a place for indigenous graphic traditions in contemporary South African graphic design / Piers Carey -- Searching for a black aesthetic in American graphic design / Sylvia Harris -- Finding roots & taking flight: expression of identity in contemporary graphic design in India / Mohor Ray -- Visualizing multi-racialism in Singapore: graphic design as a tool for ideology and policy in nation building / Leong K. Chan -- Visual essay: "Iced up" and "platinum plus": the development of hip-hop typographic ornaments / Ryan Molloy -- South African health campaigns dominate the political landscape / Sean O'Toole -- Detachment and unification: a Chinese graphic design history in Greater China since 1979 / Wendy Siuyi Wong

Note:Part 6. Changing visual landscapes. -- Section 6.1. Branding and the image makers. -- My country is not a brand / William Drenttel -- Logos, flags, and escutcheons / Paul Rand -- A certain commitment: art and design at the Royal PTT / Paul H. Hefting -- On logophobia / Elizabeth Glickfeld -- How the first typeface designed for the Mori community is changing the way New Zealand understands its own cultural identity / Margaret Andersen -- Section 6.2. Information visualization. -- Not a visual essay: Making sense of Making sense / Louise Sandhaus -- Why Abraham Lincoln loved infographics / Gareth Cook -- The London Underground diagram: a semiotic analysis / John A. Walker -- Bubbles, lines, and string: how information visualization shapes society / Peter Hall -- Tell them anything but the truth: they will find their own. How we visualized the Map of the future with respect to the audience of our story / Michele Graffieti, Caia Scagnetti, Donato Ricci, Luca Masud, and Mario Porpora -- Data manifestation: a case study / Karin von Ompteda -- Part 7. Graphic design futures. -- Section 7.1. The future of print media/the book. -- What is the cult future of the book? / Johanna Drucker -- The signifier of incompleteness: editorial illustration in the new media age / Nanette Hoogslag -- Rethinking the book / David Small -- Writing design: towards a culture of code / Stßphanie Vilayphiou and Alexandre Leray (Translated from the French by John Lee) -- Section 7.2. The forefront of graphic design practice. -- Social design: the context of post-conflict Lebanon / Joanna Choukeir -- Emil Ruder: a future for design principles in screen typography / Hilary Kenna -- Everything to come is designed by you / Tea Uglow -- Visual essay: RCA graphic design: 1960s-2010s / Rosy Penston -- Epilogue. Notes from the forefront of graphic design: adaptive communication, complex networks, and local and global design / Teal Triggs and Leslie Atzmon.

Bibliography Note:Includes bibliographical references (pages 869-911) and index.

Note:"The Graphic design reader features original visual essays which provide a critical platform for understanding and interpreting graphic design practice, as well as a wealth of illustrations accompanying key historical and contemporary texts from the 1920s to the present day." -- Provided by publisher.



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Contributor
Triggs, Teal, editor.
Atzmon, Leslie, 1954- editor.
Subject:
Graphic arts.