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Business without borders : a strategic guide to global marketing / Donald A. DePalma.
Author:
DePalma, Donald A.
Imprint:
New York : Wiley, c2002.
Description
xx, 267 p. : ill. ; 24 cm.
Bibliography Note:
Includes bibliographical references and index.
Note:
Recommended in Best Books for Academic Libraries
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Author:
DePalma, Donald A.
Subject:
Marketing -- Management -- Data processing.
Globalization.
Electronic commerce.