Interviewing users : how to uncover compelling insights / Steve Portigal.

Author: Portigal, Steve.

Imprint:Brooklyn, New York : Rosenfeld Media, [2013]

Descriptionxv, 158 pages : color illustrations ; 23 cm

Note:The importance of interviewing in design -- A framework for interviewing -- Getting ready to conduct your interviews -- More than just asking questions -- Key stages of the interview -- How to ask questions -- Documenting the interview -- Optimizing the interview -- Making an impact with your research.

Bibliography Note:Includes bibliographical references and index.

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