Religion and the marketplace in the United States / edited by Jan Stievermann, Philip Goff, and Detlef Junker ; associate editors, Anthony Santoro and Daniel Silliman.

Contributor Stievermann, Jan, editor.

Imprint:Oxford ; New York : Oxford University Press, [2015]

Descriptionxii, 295 pages ; 25 cm

Note:Includes index.

Note:Part I. Reassessment -- ch. 1. Why are Americans so religious? The limitations of market explanations / E. Brooks Holifield -- Part II. Evangelicals and markets -- ch. 2. Weber and the eithteenth-century religious developments in America / Mark Valeri -- ch. 3. Bill Graham, Christian manliness, and the shaping of the Evangelical subculture / Grant Wacker -- ch. 4. Money matters and family matters : James Dobson and Focus on the Family on the traditional family and capitalist America / Hilde Lovdal Stephens -- Part III. Religious book markets -- ch. 5. The commodification of William James : the book business and the rise of liberal spirituality in the twentith-century United States / Matthew S. Hedstrom -- ch. 6. Literature and the economy of hte sacred / Gunter Leypoldt -- ch. 7. Publishers and profit motives : the economic history of Left Behind / Daniel Silliman -- Par tIV. Religious resistance and adaptation to the market -- ch. 8. Selling infinite selves : youth culture and contemporary festivals / Sarah M. Pike -- ch. 9. Religious branding and the quest to meet consumer needs : Joel Osteen's "Message of hope" / Kayja Rakow -- ch. 10. Unsilent partners : sports stadiums and their appropriation and use of sacred space / Anthony Santoro -- Part V. Critical reglection and prospects -- ch. 11. Considering the neoliberal in American religion / Kathryn Lofton.

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