The secret language of competitive intelligence : how to see through and stay ahead of business disruptions, distortions, rumors, and smoke screens / Leonard M. Fuld.

Author: Fuld, Leonard M.

Edition Statement:1st ed.

Imprint:New York : Crown Business, c2006.

Descriptionviii, 309 p. ; 21 cm.

Note:The art of smart : how intelligence insight helps win the game of risk and reward -- Reality bites : remove the blinders -- Will Google beat Microsoft? : using war games to see three moves ahead -- Make me into a pepperoni: seeing the trees to understand the forest -- Early warning : getting intelligence on competitors that may not exist in a world that has not arrived -- The internet house of mirrors : seeing through the confusion to gather intelligence gems -- Competitive fog : how Rothschild, Buffett, Walton, Dell, and Branson saw clearly and others did not -- Day to day : integrating intelligence with your work -- The big, unanswered questions.

Bibliography Note:Includes bibliographical references (p. 285-292) and index.

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