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Selling the dream : why advertising is good business / John Hood.

Author: Hood, John M. (John McDonald), 1966-

Imprint:Westport, Conn. : Praeger Publishers, 2005.

Descriptionx, 258 p. ; 25 cm.

Bibliography Note:Includes bibliographical references (p. [225]-249) and index.

Note:Recommended in Resources for College Libraries

Library Shelf Location Call Number Item Status
Buhl LibraryBuhl - Open Stacks HF5821 .H637 2005 Available

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Author:
Hood, John M. (John McDonald), 1966-
Subject:
Advertising -- Social aspects.