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Leader |
LDR
|
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ngm a 00 |
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Control # |
1
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hbl99020185 |
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Control # Id |
3
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GCG |
|
Date |
5
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20240429115029.0 |
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Phy Descr |
7
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vd|cvaizu |
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Fixed Data |
8
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060525s2001 mau060|g ||||vzeng d |
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ISBN |
20
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$a0793690552 |
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Obsolete |
39
|
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$a226141$cTLC |
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Cat. Source |
40
|
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$aGCG$dGCG |
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Title |
245
|
04 |
$aThe merchants of cool$h[videorecording] /$cproduced by Barak Goodman, Rachel Dretzin ; directed by Barak Goodman ; written by Rachel Dretzin ; a Frontline co-production with 10/20 Productions, LLC ; WGBH Educational Foundation ; WGBH Boston. |
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Title:Varint |
246
|
13 |
$aFrontline. The merchants of cool.$h[videorecording] |
|
Title:Varint |
246
|
13 |
$aFrontline (Television program)$h[videorecording] |
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Imprint |
260
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$a[Boston, MA] :$bWGBH Educational Foundation ;$aWGBH (television station : Boston, MA) ;$bPBS Home Video,$c2001. |
|
Phys Descrpt |
300
|
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$a1 videodisc (60 min.) :$bsd., col. ;$c4 3/4 in. |
|
Local Note |
591
|
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$aREQUEST AT THE CHECK-OUT DESK. |
|
Note:General |
500
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$aOriginally broadcast as a segment of the television program : Frontline. |
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Note:Credits |
508
|
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$aCorrespondent: Douglas Rushkoff. |
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Abstract |
520
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$a"Frontline journeys into the world of the marketers of popular culture to teenagers. They spend their sifting through reams of market research data. They conduct endless surveys and focus groups. They comb the streets, the schools, and the malls hot on the trail of the 'next big thing' that will snare the attention of their prey, a market segment worth an estimated $300 billion a year. They are the merchants of cool: the creators and sellers of popular culture, who have made teens the hottest consumer demographic in America" --Http://www.pbs.org/wgbh/pages/frontline. |
|
Note:Lang |
546
|
|
$aEnglish ; closed captioned for the hearing impaired. |
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Subj:Topical |
650
|
0 |
$aTeenage consumers$zUnited States. |
|
Subj:Topical |
650
|
0 |
$aAdvertising and youth$zUnited States. |
|
Subj:Topical |
650
|
0 |
$aMass media and teenagers$zUnited States. |
|
Subj:Topical |
650
|
0 |
$aMarketing$xMoral and ethical aspects$zUnited States. |
|
Subj:Topical |
650
|
0 |
$aMarketing$xSocial aspects$zUnited States. |
|
Subj:Topical |
650
|
0 |
$aPopular culture$zUnited States. |
|
Genre/Form |
655
|
7 |
$aDocumentary television programs.$2lcgft |
|
Genre/Form |
655
|
7 |
$aTelevision programs for the hearing impaired.$2lcgft |
|
Genre/Form |
655
|
7 |
$aNonfiction television programs.$2lcgft |
|
AE:Pers Name |
700
|
1 |
$aRushkoff, Douglas. |
|
AE:Pers Name |
700
|
1 |
$aGood, Rachel Dretzin. |
|
AE:Pers Name |
700
|
1 |
$aGoodman, Barak. |
|
AE:Corp Name |
710
|
2 |
$a10/20 Productions. |
|
AE:Corp Name |
710
|
2 |
$aWGBH (Television station : Boston, Mass.) |
|
AE:Corp Name |
710
|
2 |
$aWGBH Educational Foundation. |
|
AE:Corp Name |
710
|
2 |
$aPBS Home Video. |
|
AE:Ufm Title |
730
|
0 |
$aFrontline (Television program) |
